Huifu believes that as an important social component, the company should take up social responsibilities while focusing on its own growth, in order to achieve orderly and lasting development, and ensure that the company’s actions and decision-making conform to the long-term interests of society.

Based on our understanding of corporate social responsibility, the “Hui Ai” project was launched. “To know love, gather love and empower dreams” is the original aspiration of Huifu Payment. Huifu is committed to improving children’s education in remote and impoverished villages, helping to improve the rural living environment and children’s educational environment, and assisting the people and children in poor areas. Since the launch of the project, we have paired with 5 primary schools to provide assistance, including Rongnong Primary School in Xishui County of Guizhou, Star Primary School in Guoyang County of Anhui, Central Primary School of Baijin Town in Huishui County of Qiannan Buyi and Miao Autonomous Prefecture, Guizhou Province, Chengyuan Primary School in Wannina County, Jiangxi, and Zhaohui Hope Primary School in Dulubao Village, Yunnan. Huifu carries out donations, teaching assistants, poverty alleviation and other activities every year to help thousands of students.

Currently, “Hui Ai” has been upgraded to the 2.0 stage. As “to teach someone how to fish is better than to just give him a fish,” “Hui Ai” will continue to focus on “student assistance” in the future: on the one hand, provide in-depth support to create a “seedling growth project” to accompany the children’s healthy growth throughout; on the other hand, a “gardener training project”　will be created to contribute to the improvement of teachers in remote and impoverished areas, so that the “seeds” of high-quality education will be sown broadly.