Breick| CORPORATE SOCIAL RESPONSIBILITY We want to show a little of the work we do.
“CSR” IN BREICK
At Breick, we believe that we are capable of assuming a commitment to act in a transparent manner with society through various projects that go towards the benefit and development of society and our clients.
Part of the essence of Breick is to share what we are and what we have as a company to give to society and to grow and develop together.
ABOUT BREICK – WANDERLUST BUSINESS ALLIANCE
At Breick, we share the idea of the importance of life, the environment, and especially the work of Bolivians in difficult times.
The only way we can support each other in the day to day life between companies and community, is through teamwork, with the aim of sharing what we are and what we have as Breick, to give to society, to move forward and to grow and develop together.
Therefore, considering our Corporate Social Responsibility and the commitment we assume to act in a transparent way with society, we consider the micro company Wanderlust; which is in charge of giving work to single mothers and artisans in complex situations in the city of El Alto so that they can make 100% organic cotton fabric bags, emphasizing that the bags are 100% Bolivian, handmade and with much love.
The public to which we aim with this commercial alliance, is on the one hand to the current customers of Breick and, on the other hand, to those who support Bolivian companies and, above all, give value to the effort, sacrifice and love of Bolivians. In other words, to those who can understand the concept, and also contribute with their purchase to both companies.
VALUE PROPOSAL
With this project, we want to promote the clothing company Wanderlust, highlighting, on the one hand, the work they offer to single Bolivian mothers and artisans, and on the other hand, the care of the environment and awareness of the use of cloth bags.
In addition, to generate a stable relationship for the benefit of both brands, the Made in Bolivia and the generation of awareness for the Bolivian.
ABOUT BREICK – PIMIENTA TRADE ALLIANCE
Through this commercial alliance with the Pimienta design studio, we seek to consolidate our Corporate Social Responsibility plan through the creation of differentiated products that include a creative packaging design concept developed by members of this institution, made up of adults with intellectual disabilities, Down’s syndrome and autism, who work in a standardized and integrated manner with graphic designers in the city of La Paz.
There are no limitations to creativity and anyone is capable of developing great ideas.
The audience we are targeting with this business alliance is on the one hand Breick’s current customers and on the other hand people who can understand the concept behind the product label. People who are willing to contribute to the development of the Pimienta Design Studio by purchasing one of the products that are born from this project.
VALUE PROPOSAL
With this project, we want to promote the Pimienta design studio, highlighting, on the one hand, the value of the designs and creative proposal, and on the other hand, the value and talent of its human team. In addition, to generate a stable long-term relationship between both brands for mutual benefit and in favor of generating awareness of our potential customers.
For each purchase of one of these four products, Breick will contribute a % of these sales to the Pimienta team for its development as a design studio.