“The aim of CSR's award is to promote positive practices of socially responsible action and to inspire the introduction and promotion of social responsibility in our country."
"The award for "Most Creative Practice" which is presented for the project that includes new approach to solving a social responsibility problem or a new approach to business that brings benefits to stakeholders."
"The concept of social responsibility becomes an integral part of the operations of business entities in the country following the example of European countries, that their goal is not only making profit, but also environmental protection and improvement of the social environment which contribute to sustainable development and prosperity in the community where they live and work."